The Ad Game

There’s an ad for my first novel, Mayhem at the Happy Valley Motor Inn and Resort, now running on Facebook. My Facebook friend and author, Lori Roberts Herbst, helped me set the ad up at extreme peril to her own sanity. Now that’s what I call a good friend.

So far the ad, in conjunction with my book now being listed on Kindle Unlimited, has increased my book’s visibility and its sales in a positive manner. I’ve been a bit obsessive in measuring the difference between ad costs and the number of pages read. According to my calculations I’ve either made a profit of around one million dollars or $15.65. Really, it’s too close to call.

Studly Doright, of course reminds me that there’s no profit until I’ve recouped the costs of editing, cover design, and the other bits that went into self-publishing a novel. Sure hoping that million dollars is closer to the right estimate.

Peace, people!

Mayhem at the Happy Valley Motor Inn and Resort https://www.amazon.com/dp/B08P76RBRD/ref=cm_sw_r_cp_api_glt_fabc_TP3VS136D2NK2NG2D65G

Author: nananoyz

I'm a semi-retired crazy person with one husband and two cats.

21 thoughts on “The Ad Game”

      1. I think the ad’s mention of the book being available on Kindle Unlimited is what’s driving the uptick. I’ve also almost sold more ebooks and paperbacks since running the ad than I did in the whole month of June. If I can keep it up for all of July (fingers crossed) this will be my best month yet, even considering my launch weeks when both books sold well in both formats.

        Liked by 1 person

      2. So awesome! I think I did my ad before I moved to KU so maybe that played a part. Maybe something to consider for the future. After I finish my list of 50 million things I have to get done. lol!

        Liked by 1 person

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